Blogs need good content, most especially the blogs of self-published authors completely in charge of their own marketing. Using his or her own original material to throw a few tasty tidbits to his or her readers seems like a reasonably sound use of deleted scenes that would otherwise never see the light of day. It’s also creating a new marketing opportunity that could lead to an expanded readership or, better yet, fan base.
"I wanted to create a simpler option for writers and authors who, like me, want to learn from each other, and who want to share announcements and insights about their work, goals, challenges, and successes."
"Commit. Make a plan, keep it simple, and get it in motion. Think of your blog as your online business card, only better. It does not need to be expensive. It does not need to steal writing time from your manuscripts. What your blog does need is a strategy. Start with a 3-month plan. Here’s one method to consider..."
As of today, even with the long detour over the past year, my cumulative blog traffic is in the hundreds of thousands for unique ID’s, and in the millions for the number of page views. Several individual posts have received as many as 40,000 hits each.
These strong numbers lead me to believe there remains a robust and engaged readership for this type of material.
"Efficient learning requires a cool head. When you’re launching a business--most especially one being built, in large part, on sweat equity--wasted time equals wasted money. Businesses that acknowledge the learning curve of start-up, and build that cost into their pricing structure, are looking to catch clients early in their development and hold onto them for the long haul."