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Good-bye, Facebook. I’m Hitting The Road!

I’ve pinned down what it is that bothers me most about Facebook, and it's this: the lack of context. As a novelist, I work to build a reader’s interest one layer at a time, using a combination of actions (story) and context (backstory). Indeed, context frames every event and every character that finds its way onto an author’s page. It can be slow going, building that framework, but I think of the process as being along the same lines as…

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TLC, Twitter, and (Very) Smart Marketing

Back in October, on the season premiere night of Long Island Medium, TLC decided to try a new marketing strategy, one involving Twitter.  A few days before the big event, I happened to catch the promos, and they advertised two things: -          a live commentary from Theresa Caputo during the premiere’s commercial breaks (it’s her show) -          a chance to win free readings from Theresa through a live Twitter contest being held during the show’s premiere. Thanks to the magic…

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Writing: The Importance of Word Choice in Translation

For those of you who are fans of Star Trek (or, like me, grew up with a brother who loved all things science fiction), have you ever fantasized about having communication tools like the ones Captain Kirk and his crew had?I have, and I find myself doing it all the more lately.Why? Social media.Daily, the Internet provides readers and writers with the opportunity to connect with new people involved in the book world, and to interact with speakers of many…

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A Writer’s Joy: Meeting a New Fan

Even as an adult I sometimes feel as if I am back in high school. Usually, this is a good feeling (I loved high school), if a little bit bizarre, considering that I’ve long since left my school days behind and moved into the working world.But, as I’ve come to understand, life is a series of overlapping cycles, of beginnings and endings, and what’s old is often new again.For example, deciding to write professionally, choosing Novelist as my new career…

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Blogging and Twitter: The Guide

Are you thinking about starting a blog, but you’re not sure where to begin? Do you have a blog, but its not getting many hits? Is Twitter a mystery to you? Perhaps, you’ve written a novel or opened a small business, and you want to find ways to use a blog to connect with a broader audience of potential readers and customers. Zero to One Million Blog Hits in One Year explains the basics of developing blog content and marketing…

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Twitter, My Darling

A year ago, I knew nothing about you, Twitter. And now you are the darling of my social media world.At first I was a little scared of you. Your reputation is one of unpredictable power, and I was worried, quite reasonably, that I would be lost in your endless seas.And then there are those hash tags – your courtiers – proving to us, time and again, the reach of your reign.“The other kids are doing it” is a phrase that…

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Nice To Meet You

I am behind on my Twitter communications....wait. What am I saying? I am behind on everything.Anyway, here I am, going through page after page of Twitter, looking for new friends, one bio at a time. I tried one of the highly recommended auto-follower programs for about two days six months ago, but I did not enjoy it.For me, the purpose of Twitter is to develop a community of “sometimes like-minded and sometimes not” people whose tweets, blogs, Facebook posts, and…

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Marketing: Quotes About Life

In honor of today being the thirteenth—a lucky number in our family—I thought I’d send out the next installment of TwitterQuest a little early. The only thing more exciting than watching the number of Twitter followers rise is reading what they have to say. Below, I have listed some of my favorite tweets from people I follow.  Each day, I find it fascinating to read the ideas, advice, humor, and the just plain bizarre from the Twitterverse. @HarmonyAnnEvans Harmony Evans…

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Quotes Of The Week From Twitter

It's that time, again! Quotes of the week from the Twitterverse. The only thing more exciting than watching the number of Twitter followers rise, is reading what they have to say. Below, I have listed the next installment of some of my favorite tweets from people I follow.  Each day, I find it fascinating to absorb the ideas, advice, warnings, and breaking news shared through the Twitterverse.  Please read on... @Cori_Rizzo “Kindness does wonderful things to a face. ~Dixie Doyle”…

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Author Quotes from Twitter

Seeking answers to the question “Why tweet?” The only thing more exciting than watching the number of Twitter followers rise, is reading what they have to say. Below, I have listed the next installment of some of my favorite tweets from people I follow.  Each day, I find it fascinating to absorb the ideas, advice, warnings, and breaking news shared through the Twitterverse.  Enjoy… @SueCollier “‘Being an author is having angels whisper in your ear - and devils, too.’ ~Graycie…

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