"Commit. Make a plan, keep it simple, and get it in motion. Think of your blog as your online business card, only better. It does not need to be expensive. It does not need to steal writing time from your manuscripts. What your blog does need is a strategy. Start with a 3-month plan. Here’s one method to consider..."
As of today, even with the long detour over the past year, my cumulative blog traffic is in the hundreds of thousands for unique ID’s, and in the millions for the number of page views. Several individual posts have received as many as 40,000 hits each.
These strong numbers lead me to believe there remains a robust and engaged readership for this type of material.